Job Description

Responsive recruiter

Benefits:

• Employee discounts
• Opportunity for advancement
• Wellness resources

Content Creator & Social Media (PartTime)

El Paso TX

PartTime Marketing & Communications

Job Description

Southwest Sport & Spine is seeking a PartTime Content Creator & Social Media professional to support our growing network of physical therapy and sports medicine clinics. This role is responsible for creating engaging professional and patientfocused digital content that reflects our commitment to clinical excellence movement and community wellness.

The ideal candidate understands how to translate healthcare services into compelling approachable social media content while maintaining brand consistency professionalism and compliance with healthcare communication standards.

Responsibilities

• Create original social media content including shortform video graphics and captions aligned with Southwest Sport & Spine / FYZICAL brand standards
• Capture onsite photos and videos at El Pasoarea clinics events and community activities
• Edit and adapt content for platformspecific formats (Instagram Facebook Reels Stories etc.)
• Schedule and publish content in accordance with a defined content calendar
• Monitor social media trends and incorporate appropriate ideas while maintaining a professional healthcare tone
• Collaborate with marketing leadership and clinic teams to highlight services providers patient education and community involvement
• Monitor engagement and provide basic performance insights (reach and interactions)
• Maintain organized digital assets and follow confidentiality and brand guidelines

Qualifications

• Experience creating social media content (professional freelance or portfoliobased)
• Strong understanding of major social media platforms and shortform content formats
• Ability to create and edit basic video and graphic content (Canva CapCut Adobe tools or similar)
• Strong written communication skills with attention to clarity tone and professionalism
• Ability to work independently manage deadlines and adapt to changing priorities

Preferred Qualifications

• Experience creating content for healthcare fitness wellness or servicebased organizations
• Comfortable appearing on camera or directing others during video capture
• Familiarity with social media scheduling and management tools
• Awareness of HIPAAappropriate communications (training provided if needed)
• Local familiarity with the El Paso community

Schedule & Compensation

• PartTime: Approximately 1020 hours per week
• Schedule: Flexible
• Pay: Hourly based on experience

Work Environment

This is a hybrid role with flexibility requiring occasional onsite content capture at El Paso locations. The position offers creative autonomy within established brand and professionalism standards.

Flexible work from home options available.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability status protected veteran status or any other characteristic protected by law.

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